New Magic IRN-BRU advert released

03/06/26

Empowering Our People: AG Barr Announces New Localised Charitable Giving Model

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27/03/26

IRN-BRU Energy Returns to Shelves

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17/03/26

BOOST Drinks unveils new 'Straight Up' brand campaign

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16/03/26

IRN BRU Ice Cream joins the range as permanent flavour

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11/02/26

Celebration for AG Barr at the 2026 Food Manufacture Excellence Awards

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10/02/26

AG Barr has acquired Fentimans & Frobishers!

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04/02/26

BOOST has agreed a multi-year partnership as the exclusive Official Sports and Energy Drink of Betfred Super League.

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22/10/25

IRN-BRU launches a limited edition Winter BRU flavour, Spiced Cinnamon & Ginger

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