Euan Sutherland

New CEO announced

The Board of Directors (Board) of A.G. BARR p.l.c. today announced the appointment of Euan Sutherland as the Group’s Chief Executive Officer with effect from 1 May 2024.

Euan has a wealth of consumer goods experience, having led major consumer-facing businesses through periods of significant growth, both in the UK and internationally. He has an excellent track record in delivering sustainable growth based on consumer insight, innovation and digital capability, while improving efficiency and profitability through major transformation programmes. He was most recently Group CEO of Saga plc, the UK’s specialist products and service provider for people aged 50 and over, having previously been CEO of Superdry plc, The Co-op Group and Group COO of Kingfisher plc. Euan has a background in global fast-moving consumer goods brands, including Mars and Coca-Cola, plus eight years on the board of Britvic plc as a non-executive director.

As announced in August last year, Roger White will step down from the Board at the end of April 2024 and will remain available until the end of July to support a smooth leadership transition as planned.

Mark Allen, Chair of A.G. Barr, commented: "It has been a great pleasure working with Roger, who has successfully led the business for over two decades and delivered significant value to shareholders, stakeholders and employees. We wish him well in the future. On behalf of the Board, I am delighted that Euan is joining A.G. BARR. He has substantial experience across several consumer-facing businesses and will be a strong addition to the Board. He is well placed to lead A.G. BARR through the next exciting phase of its development and to ensure the continued long term success of the business.”

Euan Sutherland said: "I am very excited to join A.G. BARR, which has a unique heritage, strong culture and exceptional brands. I look forward to working with the Board and the wider business to continue to deliver significant value to shareholders, stakeholders and employees for the long term.”

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