Latest Brand News
IRN-BRU LIMITED EDITION GLASGOW 2014 CAN


IRN-BRU LIMITED EDITION GLASGOW 2014 CAN
BARRS MAKE EVERY CAN COUNT

New Barr warehouse build at Milton Keynes

New Barr warehouse build at Milton Keynes
Iconic A.G. Barr unveiled as Official Supporter of Glasgow 2014 Games

A.G. Barr unveiled as Official Supporter of Glasgow 2014 Games
Spooky packs for Halloween

New Limited Edition BARR Strawberry Sours Launch

New Limited Edition BARR Strawberry Sours Launch
2012/13 IRN-BRU Scottish Football League new season kick-off

2012/13 IRN-BRU Scottish Football League new season kick-off
IRN-BRU Gets You Through Summer Campaign

IRN-BRU Gets You Through Summer Campaign Press Release
£6m 'Love the Exotic' Marketing Campaign
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£6m Rubicon 'Love the Exotic' nationwide marketing campaign Press Release
Rubicon Ice Cream
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Rubicon Ice Cream Press Release
Rubicon On the Go 500ml
Rubicon On th Go 500ml Press Release
IRN-BRU Super League

IRN-BRU Super League Press Release
Fiery IRN-BRU Press Release

Found a Barr Bottle? Press Release

Found a Barr Bottle? Press Release
IRN-BRU BRU-JET Press Release

Strathmore Brand Repositioning

Strathmore Brand Repositioning Press Release
Appleade Press Release

IRN-BRU Summer Activity 2011

IRN-BRU Summer Activity 2011 Press Release
Rubicon Mango Light

Rubicon Mango Light Press Release
KA Still Juice Drinks launch

KA Still Juice Drinks launch press release
SFL Tops for Teams

IRN-BRU is set to invest £70,000 in youth football with an exciting new initiative, Tops for Youth Teams. Until 7th May 2011, people across Scotland can return their IRN-BRU plastic bottle tops to help their local SFL club grab a larger share of the cash. It’s simple - the more bottle tops a club collects, the more money they receive.
Diet IRN-BRU Changes to IRN-BRU Sugar Free


From January 2011 Diet IRN-BRU changed its name to IRN-BRU SUGAR FREE.
The name change to SUGAR FREE did not mean a change to the secret recipe of Diet IRN-BRU which remained exactly the same. The introduction of IRN-BRU SUGAR FREE was supported by a heavyweight marketing campaign to create huge consumer awareness of both the name change and the new re-design of all IRN-BRU SUGAR FREE packaging.
Diet IRN-BRU Changes to IRN-BRU Sugar Free









