Corporate Responsibility
Community Support
Great Scot Awards
In 2010/11, IRN-BRU teamed up with The Sunday Mail and event sponsor Morrisons to help recognise and support Scotland’s unsung heroes at the Great Scot Awards ceremony. Every year, hundreds of Scots give up their precious time to help others and The Sunday Mail’s Great Scot Awards aim to recognise and thank them for their efforts. IRN-BRU was proud to sponsor the Charity Award, an award dedicated to those who raise money for those less fortunate than most. IRN-BRU also collected 5p from every 500ml IRN-BRU bottle sold in Morrisons’ Scottish supermarkets during August and donated the £6,285 raised to the Great Scot Charity Award winner. The winner was Spirit Aid, a charity founded by actor David Hayman in 2001, dedicated to supporting children and young people in Scotland and around the world.
The charity is committed to alleviating the suffering of children and young people whose lives have been devastated by war, poverty, genocide, ethnic cleansing and all forms of abuse.
The Sick Kids Friends Foundation – Edinburgh
IRN-BRU also supported international comedian Adam Hill’s efforts to raise funds for The Sick Kids Friends Foundation (a charity which supports the Royal Hospital for Sick Children in Edinburgh) during his Edinburgh Fringe Festival show last summer.
Adam auctioned off limited edition IRN-BRU miniature taxis for the charity at his shows – these were donated by A.G. BARR, which also made a cash donation to the charity.
Enterprise in Education Partnership Agreements
We continue to work in partnership with Lenzie Academy and Westfield Primary School in Cumbernauld as part of the Enterprise in Education and Local Partnership Agreement Schemes.
The Local Partnership Agreement is part of the Scottish Government’s Determined to Succeed strategy for developing enterprise in education. Our employees are engaged in a range of learning activities with the schools, including visits to our Cumbernauld site to view our state of the art manufacturing, distribution and warehousing facilities.
We also continue to support a number of other community and charitable organisations local to our sites, including The Cumbernauld Theatre, Shoot4Success Basketball Camps in Glasgow and Walk For Scotland in Edinburgh.